My Fav Eco-Friendly Brand


Not all of us fashion lovers are superficial monsters as we are often projected as. In fact, many of us actually care about pressing issues that we as a society are facing.

On being: saving the planet!

Just take a look at Madewell, one of my favorite brands for literally EVERYTHING…especially when it comes to buying denim! The brand holds their very own “Do Well” project close to their heart as a major effort for recycling.



Madewell offers customers with the opportunity to bring in their old pairs of jeans that they then recycle into housing installation for communities in need. The best part…you have the ability to not only help the environment but those in need as well.

P.S. If you bring your old jeans to any of their stores as part of the “Do Well” project, you receive $20 off you’re next purchase of a new pair of jeans. It’s really a win-win situation in every way possible!

It’s truly amazing how everything can have an impact on the environment…even fashion! So, let’s all make a conscious effort to make changes in our own lifestyle that help the environment. I’m starting with sorting through my denim closet and picking out the ones that can be recycled and make a difference in the world.

What are some ways you make help the environment? Let me know in the comments!!

If you want to find out more about the “Do Well” project check it out on Madewell’s website here!

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